A company's supply chain often is one of the last remaining ways to generate dramatic growth. Growth leaders have lean and effective supply chains, but they are rare. Research shows that supply chain leaders outperform their competitors by more than 50% on key metrics such as inventory turnover. In a global marketplace, managing a supply chain is a much more complex challenge because of the new and constantly changing demands of shorter product life cycles, industry consolidation and the need to take advantage of emerging technologies. Research also shows that most companies believe they haven't extracted the potential of their supply chains - only 12% think they are effectively managing their global supply chains. The cost is huge, resulting in unnecessary spending and missed sales. And, there's a correlation between poor performing supply chains and lost profits.